Creative ways to make use of digital signage at events

Digital signage is revolutionising the way events look and feel. From static, fixed content on posters, billboards and signs, event organisers now have the power presenting information in dynamic, eye-catching ways, from big screen video to scrolling ads.

Being able to update information in realtime and present content in ways which truly engage the audience can transform the whole connection with attending an expo or a conference.

Below are a few top tips for how to utilize digital signage to have maximum impact at your event:
Livestream

Big conferences can mean lots of rushing around for visitors trying to create workshops and talks in numerous places on a small schedule. Digital technology will take a number of the stress out of things – by streaming key events live on screens around the venue, people can take it all in without having to rush from end of the website to the other. And when there is particular fascination with one speaker or event, no one has to pass up because they cannot obtain a seat.
Real-time updates

Trying to be sure changes in schedule or other information is communicated to all or any visitors once a big event starts can be quite a nightmare for organisers. But with digital screens, information can be updated 24/7, so everybody can be kept current at the push of a button.
Interactive information

You can bet that nearly all delegates at your event may have a smartphone, so cut down on printing costs and paper waste by turning event programmes into an app visitors can download. The same information – event maps, schedules, exhibitor details, amenities – could be displayed on touchscreen ‘kiosks'across the venue. Visitors can search these to locate precisely what they are searching for, to get exactly in which a specific event is occurring, or to bring up exhibitor details from a symbol on the map.



Click here empiredigitalsigns to get more information about digital signs.